Client Work
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Ocean's Harbor House
Ocean’s Harbor House came to me with the desire to share their story, mission and values in an authentic way, as a way to mark their 35 years of work and to enhance their fundraising and awareness efforts. We developed a content strategy that would support a a social media impact campaign, presentations at fundraising events, and extending awareness through film festival submissions.
Content created:
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5-minute documentary-style video
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1-minute trailer
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Three, 30-second clips
Row House Publishing
Row House Publishing needed a video to share their origin story and mission for use in their online marketing strategy, and as their core content for promoting a crowdfunding campaign.
Content created:
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5-minute origin story video
Some outcomes:
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A donation of $5,000 within an hour of posting online
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New speaking opportunities with large, global organizations
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New business partnership deals
The Institute of Contemporary Arts (ICA MIami)
ICA Miami came to me wanting to use documentary-style video to promote their educational programs to potential donors, to new students, and to share existing donor fund allocation.
Content created:
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One 5-minute Mini-Doc video for each of 3 programs
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1-minute trailers for each video
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Multiple 30-second clips for social media marketing
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Online targeted fundraising trailers
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Internal educational video content
Fearless Communicators
Fearless Communicators wanted to optimize what they were already doing online by creating a founder origin story video. After seeing the success it had with their clients, we developed a full video content strategy that would span over the course of three years.
Content created:
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A 5-minute founder origin story video
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3-minute video to announce a new program
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1-minute trailer
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Virtually produced testimonial videos
Some outcomes:
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Revenue doubled in one year since implementing the video content strategy, with a steady increase since then
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Used as integral part of sales strategy for over 4 years
Sylvia Baffour
Sylvia Baffour, emotional intelligence coach, motivational speaker and author of I Dare You to Care, is using her video to attract more aligned one-on-one coaching clients and speaking opportunities.
Content created:
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A 5-minute founder origin story video
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Two 1-minute trailers
Some outcomes:
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Clientele doubled within 6-months of implementing the video content strategy
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New, bigger speaking opportunities with Whirlpool and Columbia Bank
Jesse Israel and The Big Quiet
This project was produced as part of the Blindfoldmag.com Mini-Doc series. Each Mini-Doc featured founders and leaders who used their leadership for activism or advocacy for meaningful causes. We chose to feature Jesse Israel for his work in mental health and wellness advocacy by telling his story behind building his company The Big Quiet.
Content created:
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5-minute Mini-Doc video
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1-minute trailer
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Behind the scenes video & photos
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Quote graphics
Some outcomes:
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Used as part of a (successful) pitch for getting booked on tour with Oprah Winfrey
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Established Jesse's keynote topics and used by his agents (CAA) for booking speaking opportunities
Fight for Sight
After over 70 years of supporting and inspiring eye and vision research, Fight for Sight wanted to bring video content into their existing marketing strategy to share their long history with donors, supporters and future grantees.
Content created:
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5-minute documentary-style video
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An event promotional video, used in a press campaign
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A series of FAQ videos
Danielle Brooks, CEO of Pearl Business Consulting
Danielle Brooks wanted support in creating video content to support an online marketing strategy to introduce her business online and promote her offerings to new clients.
Content created:
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A 3-minute founder origin story video
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1-minute social media trailer to promote new offerings
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A series of FAQ videos
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Virtually produced testimonial videos
Some outcomes:
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Inspired new streams of revenue
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Used to pitch for new public speaking and workshop opportunities
Dignity Healing
Dignity Healing is an addiction recovery center that needed a video content strategy to introduce their business online for the first time, to share their values and to explain their unique approach to their work.
Content created:
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A 3-minute documentary-style video
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A series of FAQ videos
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Testimonial videos
Ready to discuss your video project?